Change is bad. It’s how you get New Coke, wilted tulips, and other sundry destroyed icons. American announced their rebranding this morning:
It’s been compared to Air France and Cubana.
The livery has already been painted a 737.
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| Photo Courtesy of FlightAware.com |
The current livery had been in use for over 40 years with a Helvetica typeface. What more could a traveler want?